This piece offers succinct, actionable insights for families interested in investing with a gender lens.
Over a dozen interviews with gender lens investors provided wisdom for this publication about
how and why families use gender as a factor of analysis in their investment decisions. Readers can
use their experiences and stories to understand and seize the diverse opportunities for considering
gender in investment decision-making.

This report offers information for families at all starting points, ranging from families who want to use a gender lens to spot potential opportunities for market outperformance, families who want to use gender as the central focus of their investment thesis, and those who want to blend it into an existing impact strategy.